Leadership

Economist, expert in management of microfinance entities. 33 years of experience in 14 countries. As of July 2021, after a break of almost two years, I have returned as CEO of Financiera FINCA Honduras S.A., an entity to which I returned to support the strengthening of the entity, especially focused on improving the processes of transformation, leadership and change, according to the development of the industry in the Honduran regulated market.

During the year 2020, I have achieved professional updates in the industry in cooperation with Universidad Anahuac de México & the talent hunting company Axon. Likewise, I have achieved Professional Certifications, in: “Scrum Master”, “Product Owner”, “Scrum Fundamentals”, “Agile Coach”, “Design Thinking”, in order to familiarize myself with the new trends in adaptive and incremental techniques or frameworks, which use the “AGILE” methodologies, to lighten adaptation to changes, create valuable products and services in “VUCA” environments (volatile, complex, uncertain and ambiguous). These techniques developed in a free thinking environment help to expand the business portfolio, to consolidate the brand and therefore to monetize the innovation of companies.

In the period 9/2019 – 6/2011, I served as CEO at Financiera FINCA Honduras, an entity supervised by CNBS. I lead a team committed to the mission of changing people’s lives, having overcome paradigms with the insertion of remote work for employees of the headquarters, insertion of the capture of savings as the main source of funding, expansion of services to customers at the national level (micro insurance and international remittances) and a successful implementation of production chains within the framework of a USDA monetization program in the rural and peri-urban population of Honduras.

During 5/2011 – 6/2007, I led as CEO FINCA Guatemala, an unregulated entity oriented to the fight against poverty. The business model and processes were changed at an integral level, in order to reduce transactional costs to customers and massify services nationwide, credit products were diversified and segmented to reward customer loyalty, the team was professionalized and staff turnover improved. Internal control was strengthened and a successful USDA program monetization program was implemented in the agricultural areas of Guatemala.

From 5/2007 – 2/2006, it marked my phase of incorporation into the FINCA International Network, as a staff member for Latin American affiliates, responsible for introducing individual credit, in the portfolio of the Network, throughout the region (Mexico, Ecuador, Guatemala, El Salvador, Honduras and Nicaragua).

From 1/2006 – 5/2002, I worked as an independent consultant in Peru, assuming roles of coordinator of a technical cooperation program of Bankakademie (Today Frankfurt School), in the promotion of savings in rural areas and studies for the insertion of information technology in microfinance entities participating in the program. On the other hand, I advised an EDPyME in the south of the country (an entity assimilated under the purchase of BBVA Foundation in Peru). Likewise, I assumed the legal representation in Peru of the Paraguayan consulting firm SICDES, through which we cooperated with CMAC’s, EDPyME and Financial.

4/2002 – 1/1993, in this decade I was part of the staff for Latin America of the German consultancy IPC – GmbH (Internationale Projekt Consult). The activities developed were multiple, from coach, senior consultant and CEO. I started as part of the pioneer team of the conceptual design, testing and massification of the multifunctional methodology for microcredits at the Latin American level. Having accompanied as a facilitator, mentor and coach of young talents throughout Latin America in countries such as: Bolivia, Colombia, Costa Rica, Ecuador, El Salvador, Nicaragua, Paraguay, Panama, Peru, among others.

As the roles evolved, according to the level of competencies, I worked as a senior consultant in Backstopping activities, in the various programs entrusted to IPC, by the multilateral cooperators: IDB, GTZ, KfW, DSGV, IFC among others. I also served as CEO of Financiera Ecuatorial (today Banco Procredit Ecuador).

My working life in the microfinance industry began in 1986 at the Caja de Ahorro y Crédito in my hometown of Piura, as a member of the joint management, responsible for credit management. This Fund has been advised by IPC GmbH, a consultancy that managed to form a System of Savings Banks at the national level, which at the end of 2020, exceeds a portfolio of current loans USD 7,400 million.